The success of the Jammin' on Janesville events has the Muskego Area Chamber of Commerce and Tourism eager to start 2012 planning. At its first meeting for next year's event, there was an equal mix of old favorites and new ideas that will likely make up next year's event.
Executive Director Tina Weiss announced the addition of two coordinators who will work with the businesses to help promote and market the events, which will be on June 1, July 6 and August 3, 2012. Tammy Brings is a marketing and event planner as is Cassandra Wurster, and the goal will be to have them counsel businesses that are looking for marketing ideas along with coordinating all the details for the event.
Trolleys provided a great mode of transportation, and with active road construction, they will become even more important in 2012. Look for more of them, as traffic and parking will likely dictate it.
Tim Hogan of Alpha Plastic Solutions in Muskego was the architect for the first corps of roadbots, and will again build them to suit businesses. While some have already been stored for the winter, you can still spot a few along Janesville. He explained that some businesses are already looking beyond the standard 'body style' and getting more creative.
While many people have suggested adding dates to the event in May, September and even October, it's likely that won't be a possibility until after the construction has moved on.
Weiss explained that they want to continue to invite businesses to the event, whether they are Chamber members or not, and said an all-business meeting was scheduled for January 5, 2012 at 6:30 at the to present them with possible sponsorship opportunities to get involved.
"We want to get as many businesses involved as early as possible and get the information out, and we're hoping we get a great response," Weiss said to committee members.
The Chamber is also hoping to include the public prior to the summer events, and is brainstorming ways to incorporate a 'where's Randy?' style of contest and perhaps a coloring book for kids.