Tuesday, February 5, 2013
Not sure how you want your business, school or organization to be involved in this summer's street party? Stop in to talk one on one with event coordinators to get inspired.
Stumped on how to get involved this summer at Jammin’ on Janesville? Help is available, every Wednesday at the Muskego Chamber of Commerce. The festival's event coordinators will be in the Chamber office every Wednesday evening from 5:30-7 p.m. through March 6 to help businesses plan their 2013 participation and marketing activities. "Jammin’ on Janesville helps businesses achieve greater market awareness, product visibility, networking, and revenue-generating opportunities," said Cassandra Wurster, event coordinator. Once again, the first Friday events will provide businesses three summer evenings to showcase their products and services to local residents. With over 100+ business sponsors in 2012, attendees gained awareness and …
Thursday, March 29, 2012
Task force comes back to finance committee with a recommendation to update the site to be more user-friendly, transparent, and easier for the public to connect with city resources.
If you've been to the city's website recently, you may have left with a cramp in your clicking finger. The site has come under criticism from the people most likely to use it, namely Mayor Kathy Chiaverotti, who said it takes too long to find what you're looking for. The Mayor's Taskforce on Communication was established shortly after Chiaverotti took office, in part to review the site, and came to the Finance Committee meeting on Tuesday to reveal their initial recommendations. Their findings echoed the mayor's concerns. "In surveying staff at the city, we found that 80 percent felt there were significant weaknesses in the website, and many felt there was a general consistency lacking and difficulty in finding content," Cassandra Wurster…
Saturday, January 7, 2012
An all-business meeting brings a capacity crowd to get in early on the planning for Jammin' on Janesville 2012
You could say they were indeed Jammin' on Janesville at the Muskego Public Library on Thursday night as the Muskego Area Chamber of Commerce and Tourism invited the business community (whether they were chamber members or not) to get more information on the summer event. A standing room only crowd heard about how the chamber was planning to "make it bigger, and more powerful" for all businesses on Janesville, as well as any from other parts of the city. A marketing effort that has been stepped up from last year, including expanded sponsorship opportunities and a push to involve schools and non profits in the events. What may not survive the changes, however is the trolley, according to event coordinator Cassandra Wurster. "A big concern we…
Thursday, December 15, 2011
Jammin on Janesville comes with two coordinators, a host of sponsorship options for businesses, and a lot of excitement for the 2nd annual event
The Muskego Area Chamber of Commerce and Tourism met with a core group of members to lay out the marketing plans and get feedback on their direction for the 2012 Jammin on Janesville (JOJ) events. Tina Weiss, executive director for the chamber, and Cassandra Wurster and Tammie Brings, co-coordinators of the event, which is planned for June 1, July 6 and August 3 (first Fridays), outlined various ways businesses can become involved as well as an expanded marketing plan. Last year, the chamber estimated they spent $38,000 in promotions for the first-ever event, and the estimate for this year will likely reach $50,000. Brings explained they have had contact already with various broadcast media, and hope to incorporate some type of contest to …
Friday, December 2, 2011
Group met for first time Wednesday night, and looks to set a plan to improve how the city presents itself to businesses, visitors and residents.
Muskego Mayor Kathy Chiaverotti announced at the Nov. 22 Common Council meeting that a task for on communications has been organized. With the city awaiting the findings from a marketing study to determine where and what types of businesses would thrive here, the task force hopes to put a plan together for the city to create a vision plan for the next five years. "We want to look at the city's current vehicles it uses to communicate with residents, including the website, newsletters, notices, the parks and recreation department," explained Tom Reck, who is one of the members on the task force. Navigation of the website, and the presentation of the city's services will be key areas the group will examine to recommend improvements. "We will…
Wednesday, November 2, 2011
2012 events will include a return of trolleys and roadbots, along with a few new ideas.
The success of the Jammin' on Janesville events has the Muskego Area Chamber of Commerce and Tourism eager to start 2012 planning. At its first meeting for next year's event, there was an equal mix of old favorites and new ideas that will likely make up next year's event. Executive Director Tina Weiss announced the addition of two coordinators who will work with the businesses to help promote and market the events, which will be on June 1, July 6 and August 3, 2012. Tammy Brings is a marketing and event planner as is Cassandra Wurster, and the goal will be to have them counsel businesses that are looking for marketing ideas along with coordinating all the details for the event. Trolleys provided a great mode of transportation, and with …
Mike Hunt
10:36 pm on Thursday, March 29, 2012
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