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Wednesday, May 30, 2012

More Bang for the Buck at Jammin'

New dollar menu seeks to spread the wealth of attendance so people 'graze' along the whole route of the 4-mile festival.

No doubt the Jammin' on Janesville mailer and map came to your house just befor the weekend, and one of the new features this year is a dollar menu. Organizers hope to encourage patrons, who came out in the thousands last year, to taste a little from each restaurant along the way, instead of 'hunkering down' and having a larger meal in one spot. This year, of the 90 or more businesses participating in the event, about 20 percent will be featuring some food or beverage menu, so the dollar menu is hoped to allow people to try more in more places. Coordinator Cassandra Wurster said there are about 25 menu items on the list. Some menu items are not food, like the 'mini spa' offered by L Spa, but most will be perfect for walking and noshing at …

Friday, March 23, 2012

Muskego Chamber Pleased at Response to Jammin on Janesville

Planning for its second year, Jammin organizers are seeing an enthusiastic response to the summer event.

It would have been a fair assessment to say that last year, the concept of a festival held along Janesville Road was a tough sell for some businesses. The road, which is poised for a major reconstruction, is not necessarily the prettiest thing Muskego has going for it. However, that was the point of staging events to draw crowds - and customers - to meet the businesses that would be impacted by road construction, and the success of 2011's events has led to a heightened interest in this year's planning. "Muskego businesses are putting the pedal to the medal for Jammin’ on Janesville.  As Muskego Chamber of Commerce’s largest event of the year, businesses are hopping on the marketing bandwagon to promote themselves while creating a lively …

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